HF
Halo Finance
DesignDesign a brand identity for a Gen-Z investing app
Full identity system: logo, type, color, and three key app screens. Present as a Figma deck.
The brief
You'll receive a scoped dataset and a written prompt from the Halo Finance team. Deliverables are due within 10 days. Top three submissions receive cash and priority interview slots.
Deliverables
- A written summary of your approach (max 500 words)
- Working artifact: repo, Figma, notebook, or deck
- A 2-minute Loom walkthrough
Judging rubric
Impact40%
Craft30%
Clarity20%
Originality10%